New Startup Melliens Provides The First Carbon Credits For Cattle Emissions Savings

New Startup Melliens Provides The First Carbon Credits For Cattle Emissions Savings - Carbon Herald
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Cow carbon emissions are a large overhang on global efforts to tackle climate change. Globally, livestock is responsible for 14.5% of greenhouse gas emissions as animals emit nitrous oxide, carbon dioxide, and methane in our atmosphere in amounts that have changed it.

Melliens Inc is a new startup that is on a mission to provide a solution to cattle emissions. It declares a bold vision and technology of carbon neutrality that could revolutionize the sector. The company offers a beef carbon emission monitoring platform based on big data and animal biotechnology research.

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The platform monitors and evaluates emissions savings from sustainable practices used in the livestock sector in order to generate carbon credits for them in real-time. The profits are then shared with beef suppliers. Anyone can purchase the credits. 

“Melliens is building a connection between beef farmers and the tech world to share benefits by trading accumulated carbon credits in voluntary carbon markets,” said Salim Dada, Managing Director and CEO at Concord Ventures.

The company wants to induce the participation of the general public, consumers, and companies in developing sustainable agriculture that benefits everyone on the planet. The company offers tokenized carbon credits and creates a tradable commodity in a market accessible to anyone. According to Melliens, the first tokenized cowcarbon will be launched soon.

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The company also aims to solve another critical problem. Carbon footprint of beef production is difficult to measure due to biological variation in individual cattle, insufficient data, inaccurate data, falsifiable data, and high cost to measure. 

The cowcarbon platform quantifies and verifies the reduced carbon emissions of cattle, thus providing a solution to these problems. It has been accumulating data and genome information over 10 years of research. It has also been developing a carbon emission monitoring system for each individual cow that is applied immediately.

According to Melliens, its technology allows it to become a big-data company in the meat sector and reduce cattle emissions by 50% by 2050 as well as meet the beef demand globally in a cost-effective way. 

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